CHURCH SOCIAL MEDIA STRATEGY COURSE

Prepare your church’s social media strategy and roadmap for the next 12 months and beyond.

Level: Beginner & Intermediate

 

ENROLL

ABOUT THE COURSE

This course comprises of 3 x 1 hour sessions, covering everything from a why your social media is important for your church, your online audience to channel setup, branding & guides, content preparation and tools, content calendar and the full production process.

Participants receive lifetime access to this course so you can revisit it for your church as you need to work on your social media strategy.

This session is highly practical and you will be provided with worksheets, guides and resources.

Prepare your social media strategy

To develop your social media strategy, you need to understand your social media goals, your audience, the platforms you are working with and your own resources.

As part of our analysis, we gather all these elements to produce a high level social media channel strategy.

Prepare a full year of social media content

As we equip your team to develop high quality content, we unpack your content calendar, brand personality & visuals, your writing tone and guidelines.

    We also discuss the software that is low budget and effective for image and video production and production templates.

Prepare a full year of social media content

As we equip your team to develop high quality content, we unpack your content calendar, brand personality & visuals, your writing tone and guidelines.

    We also discuss the software that is low budget and effective for image and video production and production templates.

Get the job done consistently

This jam packed session begins with a demonstration of The Comms Machine and breakdown the full process involved for pre-production, production and post-production.

We provide valuable options for social media management to simplify the process of posting, sharing and analytics.

As part of a smooth workflow, we share about systemising with task & project management tools and ways to delegate and outsource tasks in the social media process.

I pray and believe this 3 hour course is going to be a fruitful and valuable use of your resources.

About the instructor

Evan Englezos

Evan has worked in a networked church for 6 years, leading in Music, Communications and Online Systems. With a Multimedia degree and 20 years experience as Digital Developer & Coach, Evan has developed, implemented and supported strategies and tools to serve in all functions of church life.

Evan cares deeply about the future of the church and he partner with Australian churches to provide valuable support and affordable digital resources; systems strategy, training, website and implementation.

Course outline

Session 1: Share your message with the world

  • Introduction
  • Why do we use social media?
  • John’s story
  • How should we use social media?
  • How do we prepare social media effectively?
  • Quality vs quantity for social media posting
  • Realms of Influence
  • Content Strategy
  • Avatar Profiles
  • Channel Strategy

Session 2: Equip your team and content contributors

  • Content calendar
  • Branding personality
  • Visuals and voice
  • Content production software and media
  • Production templates
  • Platform settings

Session 3: Offload to improve your efficiency and effectiveness

  • The Comms Machine
  • Pre-production, production & post-production workflow
  • Social media management
  • Task management
  • Recruiting and equipping your marketing assistant
  • Marketing production and content creation workflow
JOIN THE COURSE

ENROLL NOW

This course is designed to be highly practical and valuable for small and medium Australian churches.

For $198 (inc. GST) you will gain the skills, tools and confidence to implement lasting change for your church. That’s just $66 per session!

Credit card payments are made through the Stripe gateway which means your credit card is not stored and is highly secure.

If you wish to pay with direct debit, please select the bank transfer option below, make the relevant payment and send email confirmation.

We look forward to working with you to resource your church for live streaming.